INBOUND MARKETING AGENCY

INBOUND MARKETING

Your business needs to grow, you need traffic, leads, and sales, but your sales and marketing campaigns just aren’t hitting your growth targets. If this sounds familiar then the solution you are looking for is called Inbound Marketing.

Today’s online buyers are well informed, web-savvy, and are looking for a fast, personalised, and seamless buying experience. These expectations can be difficult to meet at scale, particularly when your CRM, sales and marketing data and functionality exist across many different disconnected tools. Inbound Marketing is a methodology that seeks to address these expectations and challenges by attracting, engaging and delighting prospective customers by presenting them with the right content, in the right format, at the right time.

Using the Inbound Marketing methodology and the HubSpot platform, our approach uses strategy, data, and automation throughout the buyer’s journey to deliver the right content, in the right format, to the right person, at the right time. The result is an increase in quality leads and increased revenue for your business.

OUR INBOUND MARKETING SERVICES

As a HubSpot Platinum partner Dotdynamic, is well versed in the Inbound Marketing methodology and our team of certified experts are poised to help you develop and deliver high performing lead generation systems and campaigns using:

Inbound Marketing Strategy
HubSpot Implementation
Marketing Automation
Search Engine Optimisation
Content Marketing
Email Marketing
Paid Media

HAVE QUESTIONS ABOUT HUBSPOT?
TALK TO THE EXPERTS!

WHY WORK WITH DOTDYNAMIC?

At Dotdynamic, we take the time to understand your customer before formulating and implementing your inbound marketing strategy. We begin by analysing your existing customers and their needs, which will help inform us what pieces of content need to be created and how best customers can be nurtured down the sales funnel.

We also take the time to fully understand how your sales process works so we can ensure your new inbound marketing platform integrates seamlessly with your existing workflows. We then assist with the initial set up and create any landing pages, emails and workflows that are required. Finally, we ensure that your team gets the required training to help them make the most out of this great tool.

Dotdynamic is a Platinum Tier HubSpot partner, a powerful marketing personalisation and automation tool.

ADVANTAGES OF INBOUND MARKETING

Inbound marketing platforms respond to your customer 24/7.
Your sales team will receive more qualified leads, reducing the risk of contacting prospects prematurely and reducing the time needed to convert good leads into sales.
Inbound marketing platforms such as HubSpot provides more in-depth reporting, meaning you can track every interaction a visitor makes on your site.
Many platforms allow for A/B Testing; being able to understand how different headings, CTAs and colours affect people’s behaviour and click-through rates are hugely beneficial when creating emails and landing pages.
Inbound marketing automates many tasks that can be repetitive and time-consuming, such as personalised follow-up emails.

WHAT OUR CLIENTS SAY

We have been working with Dotdynamics on our website and SEO projects for 5 months now. We are very happy with how they work and the result of our SEO. We worked with other SEO consultants before and they were not as good as Dotdynamics. What I like the most about them is that they make sure that all the projects are visible in asana. I know what I have to do and have visibility on what they are working on. Our SEO result is amazing. We have seen upticks of traffic and keywords in a very short timing. Very happy with them.
Faai Steuer, Cova Software
We have worked with Dotdynamic for over 7 years, back to when they still had operations in Winnipeg, and even after they moved halfway around the world to Ireland we couldn't afford to let them get away. With their in-depth knowledge of Hubspot, attention to detail on SEO, and expertise on inbound and digital marketing strategies and best practices they have helped support and grow our digital marketing efforts and have become a valuable member of our team, helping turn us into a finely tuned marketing machine. They are always available to answer a quick question, jump on a call or have bi-weekly check-in meetings that help keep us moving in the right direction. We highly recommend working with Matthew and his team at Dotdynamic.
Brayden Gervan, iQmetrix
IP Telecom has been working with Dotdynamic for over a year and the experience has been hands down excellent. Their in-depth knowledge of HubSpot is top class, very reliable and one of the few agencies I have ever worked with who consistently delivered on time. They assisted us with the set up of our Hubspot portal, migrated our website to the Hubspot CMS, have provided support and training on the sales and marketing aspects of the tool, and continue to support us with implementing our inbound marketing strategy which has helped us increase our leads and be more efficient implementation of campaigns. We are very happy with the service and highly recommend Dotdynamic to any business looking to improve their inbound marketing. They are also a likeable bunch, very pleasant to work with and always going the extra mile to make sure we are happy.
Rob Hough, IP Telecom
The Dot Dynamic team provides access to a variety of skills that would be difficult to have in house. Their skill and knowledge in acquiring the right kind of online traffic is helping the digital side of our business grow year after year. Matt and his team provide the guidance and resource that helps us maximize our advertising spend in the highly competitive insurance sector.
Susan Gilbert, MIG Insurance Group Ltd.
I've worked with other digital agencies in the past who promised a lot but delivered less. Dotdynamic goes about its business in a refreshingly understated way. They ask what we need to be done, advise on the best way to achieve this and then execute. It sounds simple but so many companies can't get this right. Most importantly they are always on hand to answer a query, responding within the hour usually. Keep up the great work.
Nick McGowan, lion.ie
Roadtrips have been working with Dotdynamic for more than two years, and in that time they have become a vital partner. They have overseen drastic improvement in our organic search rankings, implemented new online paid strategies resulting in new sources of leads, and implemented HubSpot’s inbound marketing & sales software seamlessly and successfully providing us with extra layers of lead nurturing, intelligence, and conversions.

They are very quick to understand our unique business needs, can explain technical issues concisely for non-technical people, are extremely responsive and thorough, and proactively propose new marketing initiatives. In short, I don’t know what we would do without them!
- Jeff Wills, VP Marketing at Roadtrips

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INBOUND MARKETING AGENCY